IEBA HOSTS TOP INDUSTRY LEADERS TO DISCUSS CURRENT ISSUES FACING LIVE ENTERTAINMENT

Top experts in the fields of marketing, corporate partnerships, social networking and entertainment law will lead informative discussions on the latest opportunities, challenges and solutions facing live entertainment. Marcie Allen of MAC Presents will lead The New Sponsorship Landscape, a discussion with the team responsible for Lady Antebellum's partnership with Brita including Drew McGowan of Clorox Company, John Grady of Borman Entertainment and Mary Hilliard Harrington of The Greenroom.

 This group will educate attendees on the new era of sponsorship agreements from local events and large festivals to arena shows and tours of all sizes. Learn how you can develop corporate partnerships for your event or artist.

Learn how to best utilize music and social networking sites MySpace, iLike, Facebook and Twitter to market your event or artist and SELL MORE TICKETS. Leaders from these companies along with the team from Music City Networks will cut through the clutter and give you the tools you need to incorporate and keep up with online trends.

Attorney Derek C. Crownover of the business and legal firm Crownover Tisinger will lead an esteemed panel of attorneys and artist representatives who have been through collection disputes with promoters focusing on force majeure, deposits, how to collect on shows in default and securing an interest. This group will provide actual case law examples and real-life experiences. The discussion will also provide insight into recent criminal activity by unscrupulous promoters and how to approach those situations.

Also appearing at IEBA as previously announced: Bob Lefsetz, Dan Clark, Don Felder, The Wailers, Chubby Checker, Boyz II Men, Jamey Johnson, Randy Houser, Chris Young, Jessie James, Phil Vassar, Michelle Branch and Joey + Rory.